Hundreds of excited Minions fans got the chance to meet and greet their favourite yellow movie-stars at Selfridges Birmingham for a fun filled day of selfies.

Three cheeky minions, Kevin, Stuart and Bob, caused mayhem and mischief at the iconic store during the summer holidays, where fans and their families were able to say “bello” and pose for photographs with the trio, as well as shop the fabulous pieces from the exclusive Minions 'Bello Yellow' collection that Selfridges has to offer.

The recently released film, Minions, is a fantastic box office hit entertaining children and grownups, already grossing $915.6m and topping other favourites such as Toy Story 3, Shrek 2, and Despicable Me 2.

The cute little yellow critters were a hit sensation in the UK after the release of the first feature film ‘Despicable Me’ debuted in 2010 and have an array of famous fans including Miranda Cosgrove and Vanessa Hudgens.

Speaking after his appearance earlier this week, minion Bob, henchman and former King of England, said: “Tulaliloo ti amo Selfridges Birmingham! Tank u y poopaye.”

PR by Clive Reeves Public Relations, Birmingham.