The world famous children’s picture book character, The Gruffalo will be wandering out of the deep dark woods and into Selfridges Birmingham this half term, for a complimentary ticketed event on Thursday 1st June.

The Gruffalo will be delighting fans with meet and greet sessions at 12:00pm, 1:00pm, 2:00pm, 3:00m and 4:00pm. The Gruffalo humours and engages children and parents alike, with a tale of a cunning mouse who avoids dangerous encounters with Fox, Owl and Snake, with what he thought was a figment of his imagination.

Fans are welcome to have their picture snapped with The Gruffalo, who has been sweeping the nation with a host of story books and films, since first being published in 1999. The wildly successful book was made into half-hour special that first premiered in 2009 with over 10 million viewers and continues to grow in popularity around the world.

Families can catch The Gruffalo in Selfridges Birmingham on Kids Level 1. Tickets are complimentary for children, but meet and greets must be pre-booked in advance. Please bring booking confirmations for entry. Tickets for adults do not need to be booked.

Tickets can be booked at

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